Paddy Power Euro '24

To kick-off Euro 24 in style, Paddy Power flew a private jet full of England fans to Dusseldorf for the opening game of the tournament.

The challenge was to design Paddy’s new airline brand and delivery a fully branded experience, transforming Stansted Executive Terminal into ‘Paddy Fairlines’ for the day.

Role in project: Brand concept and design direction – including logo, visual identity, journey mapping, environmental graphics and creative comms.

Read more on: The Drum | The Star

Created with Wasserman for Paddy Power.
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